• Hair demonstrations by L3VEL3™, Revlon, and GHD taking place throughout the three days   • ‘It’s amazing to see how the industry is not only promoting innovation, but helping causes too,’ says show director   Dubai, UAE: The second day of 26th edition of Beautyworld Middle East – the ......Read More

Virtue Labs® and Fashion Trust Arabia announce a collaborative partnership with the launch of a limited-edition Best Sellers Set featuring Virtue’s beloved Restorative Treatment Mask and Healing Oil, available exclusively at Sephora. This favorite duo comes in a luxurious and versatile velvet drawstring pouch, which makes it effortless ......Read More

 106 participating companies, with 91 exhibiting booths   14 innovative companies reflecting the dynamism of French industry United Arab Emirates - October 25th, 2022 - Beautyworld – the flagship exhibition for the cosmetics sector in the Near and Middle East – will be held in Dubai from 31 October to 2 ......Read More

Mamoso K-beauty is the first Korean beauty manufacturer sales agency and importer of popular Korean cosmetics brands based in the UAE. The company is geared to provide local wholesalers, distributors, and retailers access to authentic Korean beauty products. The beauty market demand in the region is forecasted to increase to $13.9B by ......Read More

August 10, 2022 - Dubai United Arab Emirates:  Want clear, glowy, nourished, and plump looking skin? Well, you aren’t alone! From Glass Skin to Tech Futures & Mirror Skin, we've seen many catchy K-beauty trends come in and dominate the skincare scene & the latest one to surface is Jell-O skin.  Jello skin, one of ......Read More

Skincare marvel belif unveils two new product lines – belif super drops & belif super knights, exclusively available at The Face Shop outlets in UAE   July 25, 2022 - Dubai, United Arab Emirates:  belif by The Face Shop unveils the most awaited launch of belif Super Drops and belif Super Knights, 3 highly concentrated and ......Read More

INTRODUCING MY OLIVANNA   my skin. my way. my olivanna.   The vegan-friendly skincare solution designed especially for pre-teens, twenty-somethings, and everyone in between. Formulated with the best responsibly sourced British-grown natural ingredients, each dermatologically tested product in this new range is gentle yet ......Read More

Treat your skin right with these 5 must-have belif products exclusively available at The Face Shop!  June 23, 2022 - Dubai, United Arab Emirates:  Summer is an exciting time for us all as it comes as a welcome break from the monotony of everyday life and marks the beginning of fun road trips, beach parties & extended holidays. ......Read More

available now exclusively at Sephora Middle East! Tatcha, the Japanese skincare brand beloved by beauty fans in the US and Asia, is pleased to announce its long-awaited launch in the Middle East. Beginning April 15th, 2022, the California and Japan-based brand will be available locally for consumers in Sephora Middle East, launching in stores ......Read More

UAE’s largest K-Beauty brand introduces six must-haves for the perfect summer routine!     April 19, 2022 - Dubai, UAE:   Summer calls for more time on the beach but also extra special care for the largest organ of your body – your skin! Fret not, as The Face Shop has you covered from head to toe ......Read More

Saved by the BEAR! Ramadan is around the corner and with the routine change that The Holy Month brings, your skincare regimen may be in need of a reboost. Swedish skincare brand FOREO has the perfect Ramadan guide to keep your skin looking healthy and glowing all month long. Early morning Suhoors, late night Iftar gatherings and fasting can ......Read More

The Swedish beauty-tech powerhouse bridges the gap between beauty and technology: sharing the secrets about how to cheat a facelift With the increase of beauty consumers turning away from plastic surgery, the demand for non-invasive, pain-free procedures is seeing a rapid growth. Swedish beauty-tech powerhouse, FOREO, has reported a high ......Read More

The difference between your a.m. and p.m. skincare routines is like day and night — literally. When it comes to your morning skincare routine, the focus should be on getting your skin ready for the day ahead. With Swedish beauty-tech brand FOREO, there’s no need to set your alarm early just to factor in enough time for your a.m. ......Read More

Whether you're a skincare newbie or an expert looking to up your game, FOREO has you covered   With an overwhelming range of products, skincare can be daunting and confusing. Many men have a minimal skincare routine as they don’t have the time and effort to figure it out. An easy-to-follow routine has never been faster or ......Read More

The cutest device yet from the Swedish beauty-tech pioneer provides a non-invasive, lifted complexion   Get ready for tightened, brightened, and smooth skin as Swedish Skincare brand FOREO introduces BEAR mini to the iconic range of award-winning beauty devices. Possessing the same microcurrent technology and features as the iconic ......Read More

Introducing MAVALA Swiss Skin Solution: The Innovative, 100% Swiss Skin Care Brand, Using Patented Alpine Botanical Treasures,  Enhancing The UAE’s ‘Clean Beauty’ Industry      March 2022, Dubai, United Arab Emirates, Introducing Mavala Swiss Skin Solution, an award-winning skincare brand with ......Read More

Ramadan season calls for a revamp in your skincare routine and for good reason. Change in diet & water intake can have an adverse effect on the skin and thus experts recommend following a good skincare regime. Leading Korean beauty brand, The Face Shop has the right skincare solutions and remedies for all your needs using natural ingredients ......Read More

When it comes to Nude Couture, less is more. Inspired by 90s minimalism, Herrera Beauty’s latest release is all about effortless polish that showcases and enhances one’s own natural beauty. The innovations? A new formula infused with lip-conditioning agents and 10 new shades in a new blur matte finish. But going nude doesn’t ......Read More

March 2022, Dubai, United Arab Emirates:  The region's largest organic beauty destination, Foxyskin has welcomed three new brands to its portfolio including Coconut Matter, Rut Essentials, & Of the Islands.    Shopping for skin care and hair care products becomes, even more, easier with Foxyskin’s curated range ......Read More

Olivanna encapsulates what it means to be a woman. Those of all ages and life-stages come together as part of a COMMUNITY to INSPIRE and SHARE with one another, brought together by a love of luxury, natural, advanced skincare. Targeting a multitude of skin concerns including ageing, lack of radiance, dryness, and dehydration, the products give an ......Read More