Dubai, UAE, November 03, 2018:  Bestselling Author and Entrepreneur Maria Hatzistefanis is launching a new podcast with the aim to inspire, motivate and entertain. The OVERNIGHT SUCCESS podcast will be covering tales, tips and trends in life, work, fashion and everything in between.    To kick off the fun, Maria will be launching ......Read More

By Menat Elabd, Regional Brow Artist – Benefit Cosmetics   October 16, 2018:  Trick or Treat…or should I say, Trick or Tip! With this new Halloween “Catwoman” look, you will know ALL the tips AND tricks that you’ll need to recreate this look. It’s super easy and fast, especially if you have no ......Read More

Retail price: 177 AED/181 SAR (incl. VAT) Available on October 1st, 2018  Dubai, UAE, October 10, 2018:  At Benefit, we believe that the most powerful influencers are our customers. This is why we created and hosted our very first user-generated campaign for the launch of the NEW Brow Contour Pro!   In June 2018, ......Read More

October 09, 2018:  Introducing a breakthrough innovation in mascara that delivers maximum volume and lift in a lightweight whipped formula. Climax Mascara builds effortlessly without clumping or smudging, giving lashes a lifted look and flexible feel. Build it and it will deliver. Just the way you like it. #NEVERFAKEIT THE ......Read More

September 27, 2018 - Dubai, UAE: Flormar, an international leader in beauty has opened its 10th store in the UAE at Dubai’s popular Mercato Mall with its full line of colours and palettes. The brand offers a range of products that include blush, foundations, eye shadow, mascara, lipstick, concealers and nail polish within the make-up ......Read More

“The look echoes the collection’s theme of gender neutrality – it can be worn on both women or men. There is also a notion of eccentricity to it.” —Makeup by Val Garland September 18, 2018:  SKIN: NARSskin Multi-Action Hydrating Toner, NARSskin Luminous Moisture Cream, NARSskin Total Replenishing Eye ......Read More

Dubai, UAE, September 12, 2018:  It’s almost the end of summer and nothing beats a new season splurge and some new make-up items for your kit. Known for its luxury, innovative and high-performance make-up, Rodial has just released some new must have items to re-vamp your makeup bag to kick off the new season in good style and make your ......Read More

Beauty Revealed, Revealing the Woman in You   Dubai, UAE, September 10, 2018:  International makeup brand Glam’s was born out of the passion for cosmetics, love for fashion, and relentless motivation of three sisters armed with a strong sense of what women want. After sharing the essentials in cosmetics with millions of ......Read More

Dubai, UAE, September 06, 2018:  Wanted: more pigment, rich color, instant gratification. Enter the NARSissist Wanted Eyeshadow Palette featuring an all-new formula that brings the richest color payoff. This innovative powder suspends in a liquid binding system creating intense, high-impact color. Introduced in 12 high-impact eyeshadows, the ......Read More

Dubai, UAE, September 06, 2018:  High-profile shades. Made for play. Introducing the NARSissist Wanted Cheek Palettes, a curated selection of 12 new and beloved cheek shades in two limited-edition palettes. Brighten up with cool corals and pops of pink, or go bold with radiant reds and deep raspberry in matte, satin and shimmer finishes. The ......Read More

Dubai, UAE, August 07, 2018:  When it comes to mascara one size does not fit all. Some offer volume, while others give a false lash effect and yet some provide the much-needed length and curl. In other words, not all mascaras are created equal.   No need to fret though as here’s a handy guide to our all-time favorites that ......Read More

Dubai, UAE, August 06, 2018:  This summer get your eyebrows into top shape with our easy-to-follow practical tips. Using the built-in brush on the essence eyebrow designer pencil cap, comb through your eyebrows in gentle, upward strokes. This step helps to accentuate the shape of your eyebrows and sets any stray hairs in place. Then, ......Read More

Dubai, UAE, July 19, 2018: They say your eyes are the windows to your soul and you don’t need to gaze into a crystal ball to know that puffy dull eyes reveal a tired spirit!  No need to lose your sleep though as all you need is some kajal, mascara, and a bit of eyebrow and eyeshadow magic to inject some joie de vivre for a perfect ......Read More

July 18, 2018:  Join high-fashion sweetheart caro daur to indulge in new scented patisserie-fresh flavours! Oh, sweetie lipcolour is whipped for mousse-like texture, serving up funfetti-bright, frosted opaque hues for lips. Try caro’s favourite flavours, death by chocolate and purple panna cotta, or explore all 15 to find your ......Read More