Karl X L'oréal Paris Exclusive Collaboration
L'Oréal Paris and KARL LAGERFELD are pleased to announce their exclusive collaboration to introduce a makeup collection.
Dubai, United Arab Emirates - October 02, 2019: Initiated by the late designer, the collection will channel KARL LAGERFELD's iconic rock-chic style, fused with a sense of Parisian elegance that is both classic and effortless.
The collection will be revealed worldwide on September 20,2019. The global release will take place a week later during Paris Fashion Week on September 27.
“This line of makeup truly reflects the KARL LAGERFELD brand universe and what Karl loved in makeup – he often used eyeshadows as colors in his sketches,” said Caroline Lebar, Head of Image and Communication at Maison Karl Lagerfeld.
“L’Oréal Paris has an inclusive message of beauty for all. Karl liked it when a collaboration resonated with his brand and would make a real impact to many people.'